"How to design an email marketing campaign from scratch" will take place on Thursday 7 June, from 9.30 a.m. to 1:30 p.m., at Enoturisme Penedès (C arrer Sant Bernat, Vilafranca del Penedès) . It is addressed to companies and entrepreneurs with business in operation or in project. It will be given by Meritxell Farrés, of Technological Coaching.
Targets:
- To take to create a database of subscribers.
- Learn how to design an attractive and personalized newsletter so that our campaign goals are met.
- Understand the importance of the content they publish in the newsletter.
- Get to know the mechanism to launch an email marketing campaign.
Contents:
- Creation of subscribers databases: lists.
- Import or add subscribers to the lists: Excel, T & X, CSV
- Personalization of lists: Interests, Types of customers, Areas, Place of subscription.
- Profile settings.
- Creation of registration forms to capture new subscribers.
- Design of a newsletter: Basic and Premium Templates.
- Campaign type email marketing.
- Posting and monitoring of the campaign.
For more information, you can call the telephone number 93 890 00 00 (ext. 133 and 135) or write to the email address at almirall [enter] ccapenedes.cat (Alícia Almirall) or procom [enter] ccapenedes. cat (Margarita Pauné).